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How do I use a brand kit to share assets with my team members?

Share fonts, images, and logos with all members of your workspace

R
Written by Rida S.

🚀 Brand Kit has been redesigned

Brand Kit has been upgraded with more powerful brand management features.

In addition to managing your brand assets, you can now configure brand settings that help AI understand your brand and generate more consistent content.

What’s new

✅ Import your brand from a website

Simply enter your website URL, and AI will analyze your brand to automatically extract:

  • Logo

  • Brand colors

  • Brand fonts

  • Brand voice

  • AI Generation Instructions


✅ New Brand Settings

You can now manage the following settings in your Brand Kit:

  • Presenter avatar / voice

  • Brand Voice

  • AI Generation Instructions

    • Objective

    • Audience

    • Script Tone

These settings help AI generate content that better matches your brand.


✅ Brand Assets replaces the previous Brand Kit menu

The previous Brand Kit menu in the editor has been renamed to Assets > My Assets.

All of your existing logos, fonts, images, videos, audio files, and other brand assets are preserved and remain available in My Assets.


✅ Manage multiple brands more easily

Instead of storing everything in a single folder, you can now organize each brand in its own dedicated Brand Kit.


✅ Brand Kit is now available on more plans

Previously, Brand Kit was available only on the Team plan and above.

It is now available starting with the Personal plan.


What is Brand Kit?

Brand Kit lets you manage your brand assets and brand settings in one place.

In addition to logos, colors, fonts, and media assets, you can also manage your brand’s default avatar and voice, along with AI Generation Instructions that help AI create content aligned with your brand.

Using Brand Kit makes it easy to maintain a consistent brand experience across all of your projects.


What you can manage with Brand Kit

Brand Assets

  • Logo

  • Brand colors

  • Brand fonts

  • Images

  • Videos

  • Audio

Brand Settings

  • Default Presenter (Avatar & Voice)

  • Brand Voice

  • AI Generation Instructions


Create a Brand Kit

You can create a Brand Kit in two different ways.

1. Import from a website

Enter your website URL, and AI will automatically analyze your website and extract your brand information.

Brand Voice and AI Generation Instructions are automatically generated based on AI analysis of your website.

💡Note

Depending on your website structure, some information may not be detected or may vary in accuracy. All AI-generated results can be edited at any time.


2. Create manually

You can also create a Brand Kit by entering your brand information manually.

Add only the information you need, and edit it at any time after creation.


Manage Brand Assets

Logo

Upload your brand logo so it can be easily used across your projects.


Brand Colors

Save your brand colors for quick access when applying Brand Kits to templates or editing projects.


Brand Fonts

Upload the fonts your brand uses.

When importing from a website, AI will attempt to detect and register your brand fonts automatically.

💡 Note

Some websites may not expose font information. It is your responsibility to verify and comply with any commercial font licensing requirements.


Images, Videos, and Audio

Store media assets that your brand uses frequently so they can be reused across projects.


Brand Settings

Default Presenter (Avatar & Voice)

Set your preferred avatar and voice as the default presenter for your brand.

This makes it faster to apply the appropriate presenter and voice when creating projects or using templates.


Brand Voice

Brand Voice stores the core message, keywords, and tone extracted by AI from your brand.

These insights help AI generate content that better reflects your brand identity.


AI Generation Instructions

AI Generation Instructions provide brand instructions that AI references when generating content.

You can define:

  • Objective — The purpose of the video

  • Audience — Your target audience

  • Script Tone — The writing style and tone of the script

When creating automated videos such as Topic to Video or URL to Video, AI uses these settings to generate scripts that better match your brand.

💡 Note

AI Generation Instructions are reference information used for AI content generation. They do not automatically change your project’s design or settings.


Share a Brand Kit

Users on the Personal, Team, and Enterprise plans can share Brand Kits with other workspace members.

Shared Brand Kits allow your team to create consistent content using the same brand assets and brand settings.


Things to know

  • AI-generated brand information may not always be completely accurate.

  • All extracted information can be edited before or after saving.

  • Depending on your website, some logos, colors, or fonts may not be detected.

  • Some commercial fonts may require separate licenses. Ensuring proper usage rights is your responsibility.

  • AI Generation Instructions serve as reference information for AI when generating content.


FAQ

I can’t find the Brand Kit I created.

Brand Kits are shared within a workspace.

Make sure you’re currently viewing the correct workspace from the workspace selector in the upper-left corner of the dashboard.


Can I create multiple Brand Kits?

Yes. You can create and manage multiple Brand Kits for different brands, products, or clients.


Will applying a Brand Kit update my existing projects?

No.

Existing projects are not updated automatically.


Are all fonts detected automatically?

No.

Some custom or protected fonts used on websites may not be detectable by AI.

If needed, you can manually upload font files and set them as your brand’s default fonts.


Can I edit information imported from a website?

Yes.

All information extracted by AI can be edited at any time.


Where are AI Generation Instructions used?

AI Generation Instructions are used when creating automated videos, such as Topic to Video and URL to Video.

They help AI understand your brand’s objectives, audience, and preferred script tone, allowing it to generate scripts that are more consistent with your brand.


Are colors and fonts imported from my website automatically applied to projects?

Brand assets stored in a Brand Kit are provided as reusable resources within AI Studios.

How they are applied depends on the feature you’re using. Supported assets and application methods may vary between templates, the editor, and AI-powered workflows.

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